All Services

For PR Agencies & Brand Teams

Influencer Kits, PR Mailers & Custom Packaging

You run the campaign. We are the execution team behind it.

HAP Marketing designs, prints, assembles and ships influencer kits and PR mailers for PR agencies and brand teams. You focus on amplifying the campaign and who to target. We get it made and out the door for you in the background, from our own shop and warehouse in Tinton Falls, New Jersey. There is no minimum. We build one specialty box for one very specific person all the time, and we run campaigns that ship to thousands.

Open Colgate Harry Potter book-style gift box holding toothpaste and toothbrushes in gold paper shred
  • One box or thousands

    No minimum. One specialty box for one very specific person, or a campaign that ships to thousands.

  • 48hr rush turnaround available

    For standard options, plan on at least two weeks from approved artwork. When a launch cannot wait, rush turnaround is available.

  • Hand assembly in New Jersey

    Every kit is built by our own team in our own warehouse. You sign off on the pack-out before we run the full order.

  • Shipped with tracking

    To one address or a full recipient list, nationwide. Every shipment comes with tracking.

Kits we have built

Tom's of Maine influencer box program at HAP: the kitting team assembling teal mailers in the warehouse, alongside the finished box open to reveal branded products, crinkle fill, and a printed insert card
Tom's of Maine influencer mailers, hand assembled in our warehouse with branded products, crinkle fill and a printed insert card.
Custom Colgate Optic Obsessed Perks 'Brightly Ever After' kit produced by HAP: a printed presentation box with its lid raised, packed with rows of Colgate Optic White products
Colgate Optic White “Brightly Ever After” kit: a printed presentation box packed with Optic White products.
Closed book-style Colgate Harry Potter gift box
Colgate Harry Potter gift box: a licensed, book-style box built to wow supermarket buyers and double as a consumer giveaway.

The execution team behind your PR campaign

Your agency is great at the story, the media, the creators and the conversation online. Then the campaign needs something physical: a box on a doorstep, a product in someone's hands, a room people walk into. Sometimes that is two thousand mailers. Sometimes it is one box, built for one person who matters to the brand. That is where we come in.

You focus on amplifying the campaign and who to target. We get things done for you in the background: the design, the printing, the sourcing, the assembly and the shipping. We work under NDA and on behalf of your client. When we show up, it is for the brand, not for HAP.

  • One team for packaging design, print, kitting and shipping
  • 48hr rush turnaround available
  • You keep the client relationship and the creative direction. We handle the build.

One box or two thousand

We do both all the time, and you get the same team and the same care either way.

  • The one-off. A single specialty box for one very specific person, such as a celebrity, an editor, a buyer or an executive. It is designed and built by hand around that one recipient.
  • The campaign. Dozens, hundreds or thousands of kits going out to a recipient list. Most campaigns we see run 50 to 2,000 kits at a time.

Two ways to work with us

Some teams arrive with everything already made. Others arrive with an idea and a date. We are set up for both, and we can go as simple or as premium as the program calls for.

  • Send us everything. If your packaging and the items inside are already sourced, ship them to our warehouse and we assemble, pack and ship.
  • Hand us the whole thing. We design the packaging, source what goes inside, print, assemble and ship.

What we handle

A kit program has a lot of moving parts. We keep them with one team, so you have one place to call.

  • Structural packaging design and graphics
  • In-house printing and finishing
  • Sourcing the items inside through our supplier network, or receiving your client's product
  • Hand assembly and kitting in our New Jersey warehouse
  • Storage, with shipping in waves when a program runs for months
  • Shipping to one address or a recipient list, with tracking on every shipment

How a kit program runs

It starts with a conversation. The more we know about the brand, the recipients and the moment you are building toward, the better the box.

  • You send the brief, the quantity and the date the kits need to be in hand.
  • We come back with concepts and a quote.
  • You approve the artwork. For standard options, plan on at least two weeks from there.
  • We build the pack-out and make sure you are happy with it before we run the full order.
  • We assemble and ship, and send you the tracking.

When the campaign goes live in person

Kits are often one piece of a bigger launch. When the campaign calls for an event, a pop-up or an experiential installation, the same team designs it, builds it, ships it and installs it.

See our events and experiential work

Frequently asked questions

Is there a minimum order for influencer kits or PR boxes?

No. We build one specialty box for one very specific person all the time, and we run campaigns that ship to thousands. Most campaigns we see run 50 to 2,000 kits at a time.

Can you make a single custom box for one person?

Yes, and we do it all the time. A one-off specialty box is designed and built by hand around that one recipient, by the same team that runs our larger campaigns.

How long does it take to produce an influencer kit?

For standard options, plan on at least two weeks from approved artwork. When a launch cannot wait, 48hr rush turnaround is available, so tell us the in-hands date up front.

How much does an influencer kit cost?

It depends on the packaging, what goes inside and the quantity. A single custom showpiece and a 2,000-kit campaign are priced very differently, and we can go as simple or as premium as the project calls for. Send us the brief and your budget and we will show you what it can do.

Can we send our own items and packaging, or does HAP source everything?

Either one. If your items are already sourced, ship them to our warehouse and we assemble, pack and ship. Or we can design and source everything for you.

Do we see the kit before it ships?

Yes. We make sure you are happy with the pack-out before we run the full fulfillment.

Where are the kits assembled?

In HAP's own warehouse in Tinton Falls, New Jersey, by our own team. All of our kitting and fulfillment runs from New Jersey.

Can you ship kits to a list of individual addresses?

Yes. Send us the recipient list and we ship to each address, nationwide. Every shipment comes with tracking.

Do you work with PR agencies and creative agencies?

Yes. Think of us as the execution team behind your campaign. You focus on amplifying it and who to target, and we get the physical side done in the background. We work under NDA and on behalf of your client. When we show up, it is for the brand, not for HAP.

Can HAP also handle events and experiential installations?

Yes. The same team that builds the kits also designs, builds, ships and installs events and experiential installations. See our Events and Experiential page for that work.

Can you store product and ship in waves?

Yes. We receive and store the components in our warehouse and ship each wave when you are ready for it.

How do we get a quote?

Send us the brief, the quantity and the date the kits need to be in hand. We typically respond within one business day.

Let’s make it HAPpen.

Tell us what you’re working on. The more we get to know you, the more we can be of service.